Third Angle Advisory & Analytics

Tool Kit IconClients come here to see and grow new things, or to see and grow things in new ways. Third Angle provides access to a team of experienced executives who have traveled the road to growth multiple times across varied and robust career paths. Talent is coupled with Third Angle’s deep analytical, creative and practically proven methods and tools that enable positive growth while building capabilities and a culture poised for long-term value creation. Third Angle’s Advisory & Analytics channel is the preferred partner for each step of the journey that serially successful intrapreneurs, innovators and growth-oriented leaders undertake to achieve success for their business, their team, their people and themselves.

We support serially successful intrapreneurs, innovators and growth-oriented leaders on a distinct journey toward positive growth.

Frame – This sets the stage for your broad aim or question. It defines the parameters for the system you plan to impact through growth – the same system that will impact your chances for growth. Framing is a necessary step within and between the strategy and execution phases.

Discover – The Discovery phase reveals what you can create and/or do that will cause growth and can be adopted by external and internal markets in the near and long terms. It also reveals who and what to involve, where and how to involve them, and why they will facilitate or block the growth strategies. This phase also tests whether or not you have the Patterns of Profitability© (factors present in all successful growth initiatives) or whether work is required to develop them alongside the growth strategy and execution work.

Create – In this phase you design your growth catalyst and the means to make it work.

Embody – The indicators that lead to growth play out in real time, and you are now orchestrating adoption and execution into the culture within and beyond your business walls.

Harvest – The Harvest phase calls on you to harvest various forms of value or capital that have been grown, and to recognize and re-invest it or distribute it appropriately.

Learn – Learning is the intentional, continual process that makes growth profitable, sustainable and repeatable across conditions.

Third Angle helps companies frame, design and position across diverse disciplines, with the ultimate goal of positive growth. From workshops to model building to investment mapping, the Advisory and Analytics Practice leverages a rich toolkit to yield powerful results.


One of the proprietary tools that proves useful during any phase of the journey is the
Third Angle Action Lab Experience (TALE). TALE© is a multi-day workshop/learning session where companies bring some of their toughest nut problems and the teams (often cross-functional, even cross-institutional) charged with transforming them into growth solutions. Third Angle brings the experience and camaraderie of our multi-industry executive bench, relevant researchers and proven methods and tools for use in facilitated workshops. Together, we discover new solutions and design action plans that are realistic and fresh. Teams test their ideas and action plans with the executives in the room and with each other in what we call “The Dolphin Tank” (a kinder, gentler shark tank). We work with teams prior to and following TALE© to ensure solutions are thoughtfully designed and strategically positioned to benefit a variety of stakeholders. This is where positive growth breakthroughs occur, and how capabilities are built for the future.


Third Angle offers multi-modal data collection and analysis tools for all sizes and types of quantitative and qualitative data, both external and internal to the company. We often use mapping to represent results and to help our clients see the connectivity of resources and needs across resource networks.

Third Angle is pleased to offer the services of our strategic partner, FirstSight. FirstSight was founded by Dr. Daniel Diermeier of the University of Chicago and utilizes the analytical and computational power of top tier researchers and analysts from across the globe. FirstSight offers intelligence that is rigorous, scientific, granulated, customized, anticipatory and actionable. This intelligence is accessible for managing three key areas of your business: reputation and non-market forces, customers and culture. FirstSight’s cutting edge tools assist you in: (1) reputation management and early detection of issues brewing in your external environment, (2) marketing and understanding current and potential customers and what really drives their behavior and relationship with your product or brand and (3) understanding your true corporate culture and underlying perceptions that are deeply engrained in your business and ways of working.

In each of these three areas, Third Angle with FirstSight helps you answer critical questions, such as “where is culture created in our organization?,” or “what do all of our customers care about but are not revealing?,” or “how can we address the call of activists for new regulation, boycotts or legislation?”